Guests raise a glass of sparkling wine during a relaxed get-together.

Rock your business

Discover what an evening with your network can do

You’re warmly invited to Rock Your Business, an exclusive introduction to be•at hospitality.

On Friday, 18 September, we look forward to welcoming you to the AFAS Dome for an evening of valuable connections and live entertainment. Experience our venues from a different perspective, get a first taste of Club Encore, and round off the evening with The Pussycat Dolls from some of the best seats in the house.

Feel free to bring a colleague or business contact — someone you’d like to surprise, thank or get to know better. Together, you’ll discover what an exceptional evening can do for a business relationship.

Hospitality down to the finest detail

A dedicated host will welcome you personally, while you and your guest enjoy the full be•at hospitality experience.

You can look forward to:
premium parking at the AFAS Dome
secure cloakroom facilities
welcome drinks in the AFAS Lounge
a brief introduction
an exclusive tour of the venue
an inspiring Encore Talk with Geert Van Mol
walking dinner in the Henders & Hazel Lounge
networking opportunities
the best seats for The Pussycat Dolls

A look behind the scenes

What does an arena look like when you venture beyond the stage and the stands? During an exclusive tour, we’ll take you to places the general public never gets to see.

Discover how we welcome more than 3 million visitors every year and what goes on behind the scenes to turn every visit into an exceptional experience.

Business with a serious dose of rock ’n’ roll

Geert Van Mol is the former Chief Digital Officer and Executive Committee member at Belfius. He played a key role in the bank’s digital transformation and helped turn the Belfius app into one of the world’s highest-rated banking apps.

At Rock Your Business, he’ll share his perspective at the crossroads of entrepreneurship, innovation and music. As the author of Rebel, he reveals what the business world can learn from rock ’n’ roll.

An introduction to Club Encore

Club Encore is be•at’s new business club for entrepreneurs and business leaders who want to offer their professional relationships something truly special.

No fixed meeting table, but the country’s biggest concerts and shows. No traditional networking event, but a shared experience people will be talking about long afterwards.

The Pussycat Dolls from some of the best seats in the house

After the walking dinner, The Pussycat Dolls take over the AFAS Dome. Together with your guest, you’ll experience their show from some of the best seats in the venue.

An energetic finale to an evening where business, hospitality and live entertainment come together.

Practical information

Rock Your Business
Friday, 18 September 2026
AFAS Lounge at the AFAS Dome, Schijnpoortweg 119, Antwerp
Welcome from 4:00 pm
The Pussycat Dolls at 8:30 pm

You’ll receive the exact schedule and all practical details after registering. Your official invitation and tickets will follow in a separate communication.

This personal invitation is valid for you and one colleague or business contact. Places are limited to 30 invitees, each accompanied by one guest.